{"id":814,"date":"2023-12-19T09:38:36","date_gmt":"2023-12-19T00:38:36","guid":{"rendered":"https:\/\/isbm.jp\/en\/?p=814"},"modified":"2023-12-29T16:30:50","modified_gmt":"2023-12-29T07:30:50","slug":"new-product-launch-featured-in-major-media-leading-to-increased-recognition-in-the-iot-industry","status":"publish","type":"post","link":"https:\/\/isbm.jp\/en\/works\/casestudy\/case-efjsl\/","title":{"rendered":"New product launch featured in major media leading to increased recognition in the IoT industry!"},"content":{"rendered":"\n
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Case Study: Public Relations <\/h2>\n\n\n\n

eForce Co., Ltd., a prominent software manufacturer, specializes in developing and selling real-time operating systems (RTOS) for embedded systems. Joining forces with JSL Technology Co., Ltd., a renowned software development company, they embarked on creating a pioneering software solution for industrial Ethernet equipment development.\n<\/p>\n\n\n\n

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Customer\u2019s Wants and Needs<\/h2>\n\n\n\n

The collaboration sought to garner industry-wide recognition for their innovative product. However, they faced two significant hurdles:
\n\u30fb Limited visibility in the crowded tech market.
\n\u30fb A lack of specialized human resources and expertise in effective marketing and public relations.\n\n<\/p>\n\n\n\n

Our Solutions <\/h2>\n\n\n\n

Recognizing the challenges, we offered support with a comprehensive plan:
\n\u30fb Crafted a compelling news release highlighting the unique selling points of the joint product, tailored to capture industry attention.
\n\u30fb Devised and executed a series of dynamic sales promotion strategies, including impactful launch campaigns and engaging online seminars.\n<\/p>\n\n\n\n

Results<\/h2>\n\n\n\n

The collaboration with ISB Marketing led to remarkable achievements:
\n\u30fb Significant media coverage: The product was featured in leading economic newspapers and industry-specific media, achieving sought-after industry recognition.
\n\u30fb Successful promotional events: The launch campaign and online seminars meticulously planned by ISB Marketing drew considerable interest, leading to the acquisition of new projects and partnerships.\n\n<\/p>\n<\/div><\/div>\n\n\n

\u201cISB Marketing\u2019s advice on effective wording for the reader was greatly beneficial. They showed a deep understanding of technical terminologies as well. Despite a tight schedule, their support was prompt and thorough.\u201d – Mr. Yosoi, CEO, eForce Co., Ltd.<\/h2>\n\n\n

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“The response to our campaign exceeded expectations. We conducted five online seminars post-release, with each session attracting over 50 attendees. This was a significant achievement for us.” stated Mr. Goto, CEO of JSL Technology, Inc.<\/h2>\n\n\n

Both companies highly rated our news release creation and distribution service and expressed their eagerness to continue using these actively in the future. \n<\/p>\n\n\n\n

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See a service description for this case study
<\/a><\/div>\n<\/div>","protected":false},"excerpt":{"rendered":"

Case Study: Public Relations eForce Co., Ltd., a prominent software manufacturer, specializes in developing and selling real-time operating systems (RTOS) for embedded systems. Joining forces with JSL Technology Co., Ltd., a renowned software development company, they embarked on creating a pioneering software solution for industrial Ethernet equipment development. Customer\u2019s Wants and Needs The collaboration sought … Continue reading New product launch featured in major media leading to increased recognition in the IoT industry!<\/span><\/a><\/p>\n","protected":false},"author":5,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"slim_seo":{"title":"New product launch featured in major media leading to increased recognition in the IoT industry! - ISBMarketing","description":"eForce Co., Ltd., a prominent software manufacturer, specializes in developing and selling real-time operating systems (RTOS) for embedded systems."},"footnotes":""},"categories":[8],"tags":[13],"class_list":["post-814","post","type-post","status-publish","format-standard","hentry","category-pr","tag-casestudy"],"_links":{"self":[{"href":"https:\/\/isbm.jp\/en\/wp-json\/wp\/v2\/posts\/814","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/isbm.jp\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/isbm.jp\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/isbm.jp\/en\/wp-json\/wp\/v2\/users\/5"}],"replies":[{"embeddable":true,"href":"https:\/\/isbm.jp\/en\/wp-json\/wp\/v2\/comments?post=814"}],"version-history":[{"count":23,"href":"https:\/\/isbm.jp\/en\/wp-json\/wp\/v2\/posts\/814\/revisions"}],"predecessor-version":[{"id":855,"href":"https:\/\/isbm.jp\/en\/wp-json\/wp\/v2\/posts\/814\/revisions\/855"}],"wp:attachment":[{"href":"https:\/\/isbm.jp\/en\/wp-json\/wp\/v2\/media?parent=814"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/isbm.jp\/en\/wp-json\/wp\/v2\/categories?post=814"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/isbm.jp\/en\/wp-json\/wp\/v2\/tags?post=814"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}